
PETERSBURG, VA – May 29, 2025 – Evermore Bridal Boutique, an exclusive bridal destination serving the greater Richmond-Petersburg area and curating a collection of designs for every bride’s unique style, is thrilled to unveil its grand opening in the heart of historic downtown Petersburg. Nestled in the storied Jefferson Hotel building, guests are invited to step into a world of elegance and timeless charm within the boutique’s stunning, renovated ballroom. The space, with its soaring coffered ceilings and intricate architectural wood paneling, transports every bride to a world of romance and luxury—feeling as if they’re already celebrating their special day.
At Evermore Bridal Boutique, brides-to-be will discover a curated selection of bridal gowns ranging from vintage-inspired to contemporary designs, each chosen to suit a variety of personal styles and preferences. We are proud to feature an exquisite collection from renowned designers such as Stella Couture, Rebecca Ingram by Maggie Sottero, Casablanca Bridal, Randy Fenoli, and Morilee, ensuring every bride finds her dream dress. The boutique is dedicated to offering a diverse and inclusive range of sizes, ensuring every bride can try on samples that reflect the beauty of her body. At Evermore, we believe that beauty comes in all shapes and sizes, and we are committed to making every bride feel radiant, confident, and empowered as they say, “I do.”
“We’re thrilled to open Evermore Bridal Boutique in such a breathtaking location, where the setting itself elevates the bridal shopping experience,” said owners Tammy Vreeland and Rachel Hersh. “Our mission is to make every bride feel special, and that starts with providing a welcoming, inclusive, and luxurious environment where they can truly enjoy this unforgettable moment with their loved ones.”
Evermore Bridal Boutique is not just a place to find a wedding dress; it’s a destination for creating memories. With expert stylists on hand to offer personalized assistance, brides will receive one-on-one attention to ensure their journey to the aisle is seamless and joyous. The boutique is designed to make every bride feel like the star of the show—providing a peaceful, intimate setting with the beauty of the historic ballroom serving as the perfect backdrop.
Grand Opening Celebration
To celebrate its opening, Evermore Bridal Boutique will host a grand opening event on Friday, June 13, 2025, from 4:00 PM to 6:00 PM, where brides-to-be and their families are invited to tour the boutique, meet with expert stylists, book your appointment, and get a sneak peek at our collections. A special ribbon-cutting ceremony will take place promptly at 4:00 PM. Special giveaways and refreshments will be available to all guests, making it an event to remember.
Evermore Bridal Boutique is now accepting appointments for bridal consultations. For more information about the boutique, to book an appointment, or to learn more about the grand opening event, visit www.evermorebridalboutique.com or follow Evermore Bridal Boutique on social media: Facebook: Evermore Bridal Boutique, Instagram: @evermore_bridalboutique
About Evermore Bridal Boutique
Located in the historic Jefferson Hotel ballroom in downtown Petersburg, Evermore Bridal Boutique is dedicated to providing a luxury bridal shopping experience for all brides. From classic vintage gowns to modern, trendy designs, Evermore offers an extensive collection of bridal gowns from celebrated designers such as Stella Couture, Rebecca Ingram by Maggie Sottero, Casablanca Bridal, Randy Fenoli, and Morilee. With a focus on both size and price inclusivity, our goal is to make every bride feel confident, radiant, and beautiful as they embark on their wedding journey, ensuring their dream dress is within reach.
Visit Evermore Bridal at the Richmond Greater Virginia Bridal Show this Sunday at The Greater Richmond Convention Center 1- 5 P.M. and see the latest gowns they have to offer in the fashion show that starts at 3:00 P.M.

If you are planning a wedding in Roanoke, Richmond, Fredericksburg/Northern Virginia, The Shenandoah Valley, Coastal Virginia, or Charlottesville/ Lynchburg, Virginia, Virginia Weddings Magazine can help with your wedding planning and ideas.